Our Mission

Building a Fresh Start Culture

Our mission is to build a Fresh Start culture that provides people with the best customer experience and a better future.

911 Restoration's mission is simple: to provide a safe, clean home and work environment for every customer. We provide a broad range of property restoration services, so our technicians are ready to take on any challenge.

911 Restoration aims to give everyone a Fresh Start after property damage from any type of disaster. We provide people with the foundation to rebuild their dreams. We are committed to returning homes and businesses to their original or better condition after any incident so that they can get back to normal as fast as possible.

We have years of experience with all aspects of work in the restoration industry. Our teams of IICRC-certified experts have learned to always put the customer first in every aspect of every job. We achieve this through a rapid response time of 45 minutes after your call, and we can do so with technicians who are available 24/7/365 to save your home no matter when disaster strikes.

What is a Fresh Start?

When residential or commercial properties experience damage as a result of a disaster such as flooding, mold growth, sewage contamination, fire and smoke, or any other natural catastrophe, this requires professional restoration services. Our professionals rejuvenate homes and businesses to give property owners a Fresh Start to build their dreams.

OUR PROCESS

Why Work with 911 Restoration?

A Business Model That Works

With over 300 successful locations across the U.S. and Canada, our franchisees benefit from a proven system designed for strong profitability and long-term success.
01

Fast & Efficient Closing Process

We have a highly effective sales process that helps qualified candidates move smoothly through our franchise development pipeline, ensuring faster deal closures and quick commission payouts.
02

Prime Territories Still Available

Unlike other saturated markets, 911 Restoration still has exclusive, high-demand territories open for new franchisees—giving your candidates a real opportunity for growth.
03

Industry-Leading Training & Support

Your candidates don't need prior experience! We provide comprehensive training, 24/7 support, and national marketing assistance to set them up for success.
04

High Demand, Recession-Resistant Industry

The $200B restoration industry offers consistent, year-round demand for services like water, fire, and mold restoration. When disasters strike, our franchisees are there to help—creating a business that's both profitable and meaningful.
05
Recognition

Awards & Achievements

Entrepreneur 2019 #57 Franchise Entrepreneur 2019 Fastest Growing Entrepreneur 2019 Top 3 Restoration Entrepreneur 2024 45th Annual Forbes Badge Forbes Top 500 2025 Badge

Franchise Comparison

Feature911 RestorationServproRestoration 1
Initial InvestmentTraditional or Conversion: $161,400 to $327,700; Micro-Market: $124,900 to $285,700$123,000 – $216,000$103,700 – $271,775
Franchise Fee$29,000 – $49,000$49,000$59,900
Royalty FeeMitigation Services (Fire, Water, Mold): 7% - 5% (with full time sales rep on staff); Non-Mitigation Services: 3% - 2%10% - 5% for jobs your company handles directly; 5% - 3% on services you subcontract out7% of collected gross revenue (or 3.5% for conversion franchises during initial 6 months)
Brand RecognitionRanked #43 in Entrepreneur's Franchise 500 (2018); Forbes #1 Restoration Company (2024)Ranked #1 in Restoration Services category for 22 consecutive years; #11 overall in 2024Ranked #122 in Entrepreneur's Franchise 500 (2018)
Training & SupportInitial comprehensive training including classroom and hands-on experience; ongoing support the life of your business - help hiring your team and ongoing training for your team; emphasis on community engagement and customer satisfactionStructured training program including classroom and hands-on experience; ongoing supportExtensive training and support; focus on networking and building local partnerships
Marketing AssistanceNational marketing campaigns; National Accounts generated by support center; Full digital marketing support from support center (4.9 out of 5 star Avg on Google Rankings); proven systems with ongoing coaching support for local marketing strategiesSignificant national advertising spend; strong brand presenceMarketing support provided; emphasis on digital marketing and local outreach
Business ModelHome-based business model; flexibility in operations; grow into brick-and-mortar presenceBrick-and-mortar presence; established operational systemsHome-based business model; scalable operations
Growth Potential14.98% unit growth rate over the last 3 years; expanding presence in U.S. and CanadaConsistent growth with over 2,300 franchises; strong market presenceFastest growing restoration franchise in the nation; hundreds of locations open or in development
Unique Selling PropositionWe focus on creating positive customer experiences through leading with empathy, having the industry leading response time (45 minute guarantee), and great communication, we call this the "Fresh Start" philosophy; We nurture relationships that build recurring revenue through community involvementStrong brand recognition with the slogan "Like it never even happened"; extensive disaster recovery capabilitiesEmphasis on quick ramp-up, low overhead, and multiple revenue streams
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